Africa’s first broker to digitally sponsor the FA Cup across Africa!
Few rivalries can bring out the unadulterated passion, anger, and joy of sports fans quite like the cross-town derby between Manchester United and Manchester City. The rivalry, which dates back centuries, reached a new high at this year’s FA Cup Final, where the Red Devils crushed the dominant Man City, 2-1, to win the coveted championship.
As billions of eyes across the globe were locked on Wembley Stadium, it wasn’t just the intense rivalry between the two Mancunian clubs that shocked audience. For South African forex traders in particular, just as striking as the quick-fire goals of Alejandro Garnacho and Kobbie Mainoo, was the familiar logo of a forex broker plastered onto the pitch.
Indeed, JP Markets surprised many by becoming a proud digital sponsor of the FA Cup Final. Numerous digital billboards of the broker were spotted alongside the action, signalling to the world the arrival of JP Markets as a formidable force in the trading world.
“Soccer has shown, time and time again, to be the most important sport in the world in how it brings cultures and people together,” said Justin Paulsen, founder of JP Markets and The Antalyaspor Cape Town (@antalyasporjpmcpt) team.
“Soccer is also important to South Africa. We took a lot of pride when the World Cup was hosted here a while back, because it showed the capabilities of South Africans to do anything and be anything,” continued Paulsen. “With our participation in the FA Cup, we hope that we can likewise inspire the youth of our country to enter the wonderful world of forex.”
JP Markets clients and fans were excited to see the local broker displayed at the game, with some clients calling it a welcome surprise and proof of forex trading’s growing impact in today’s world.
For Paulsen, the appearance at the FA Cup is just another way that JP Markets seeks to stand out amongst its competitors and establish itself as the go-to broker when it comes to the African market. Paulsen believes that this is just one of many ways that JP Markets looks to the horizon and tries to push the status quo whenever and wherever possible.
Whether it’s the FA Cup cameo or otherwise, JP Markets wants its clients to keep their eyes peeled for the broker’s constant evolution, and for more innovation to come in the near future.